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Customize search results

Customize search results to guide customers to the right items, promote special offers effectively, and make sure your best products are front and center.

Pin specific products in search results​

Pin products to make your most important items appear in a fixed position when customers search for particular keywords.

Step 1: Configure a trigger​

  • Create or edit a result mapping in Result Manager.
  • Set up a trigger for the search terms you want to customize.

Result Manager

Step 2: Enter keywords​

Type in the keywords or phrases (e.g. "wireless gaming keyboard") that your customers are likely to use when searching for these products.

Step 3: Pin results​

On the right side of the screen, you'll see a preview of search results. To pin a specific product, toggle the pin option on its result card. This action will fix the product in the position you choose within the search results.

Pin results

Create custom results​

The Custom Results Editor lets you add new search result entries that look just like the existing ones in your index, even if they come from an entirely different website. To add a custom result, go to Search Studio > Result Manager > Custom Results:

Custom results

Fill in the following fields:

  • Result Name: This is for your reference only.
  • Type of Result: Choose the type of result — whether it’s a webpage, a video, a document, or even a Digital Assistant.
  • Result Title: The title that will appear in the search results.
  • Result Image URL: (Optional) Add an image.
  • Result Link: The URL where the result will direct your users.
  • Result Content or Snippet: A brief description of the result.

Add promotional banners​

You can create a promotional banner that stands out from the regular search results. To do this, go to the “+ Add Banner above Results” section and either select a preconfigured “HTML” result or create a new one.

Custom results

All the custom results and banners you create are stored in the Custom Results tab within the Result Manager.

Custom results can be moved around like any other search result, but custom banners are always pinned to the top of the page.

HTML result templates​

If you choose to create custom HTML results or a banner, you can use our ready-made templates. Make sure to replace the placeholders \{LINK\}, \{TITLE\}, \{TEXT\}, and \{IMAGE_URL\} with your content.

Custom search suggestion without an image:​

<a class="uniboxsearch-content uniboxsearch-content--link" href="{LINK}" title="{TITLE}">{TITLE}</a>

Custom search suggestion with an image:​

<div style="display:flex;">
    <img src="{IMAGEURL}" width="{IMAGEWIDTH}" height="{IMAGE_HEIGHT}" style="margin-right:16px;">
    <a class="uniboxsearch-content uniboxsearch-content--link" href="{LINK}" title="{TITLE}">{TITLE}</a>
</div>

To see your banner properly rendered (the way your users will see it), save your mapping and test it in the Search Preview.